Origins of The Beaux Store | Rugs

GUYS HOW THE HECK IS YOUR WEEK GOING. I hope its going smashingly! sometimes i go to hyde park to watch dogs bc i love them and yesterday i did that and there was this really old long haired daschund running behind his not-very-fast owner but his legs are so small and he was so cute but moving slowly too, so his owner was waiting for literally 5 mins for him to catch up.  it really warmed my heart.

very  much related, I wanted to take a min to chat about The Beaux Store via an interview of myself. (not to worry, there are lots of typos bc thats kind of my thing...?)

So stick around, bc me and myself cover some controversial topics and things get tense somewhere in the middle. not really. but there was a murder threat! Plus, crushes will be discussed!! not in the biblical sense, but more in the style sense. 

 this is the first interview of two. today we will discuss vintage rugs, and next week we will chat about portuguese baskets. Stay tuned guys. also i love you/

xo, Ashley

Interview of me, by me. April 3, 2017. 4:21pm. Belgravia, London, UK.

ME: THE BEAUX STORE TELL ME MORE (rhyme intentional)

myself: ok. vintage rugs. ill start at the beginning then touch on the end and then head abck to the middle and weave my story together in that way? 

ME: ok

myself: ok. Ive alrways been surrounded by home renovations and interior design. My parents spent the better half of my child and adult-hoods building and/or renovating homes. I have decorated the last three, the most recent two being an insane reclaimed wood-floored flat in Shoreditch and my favorite farmhouse in Sun Valley, Idaho.

Additionally, something that seemed unrelated at the time, but has now turned into one of the core values of The Beaux Store is travel. I've been very lucky to be able to have traveled extensively since I was 16 (basically I met my husband in Guatemala if that gives you insight into where I've spent most of my time #abroad) and on every trip I made it a quest to bring home a thoughtful piece for my own home. I have always loved the idea of hand-curated home with meaningful and one of a kind pieces. Time is my favorite ingredient when decorating a home. 

Fusing those two loves of my life into one birthed The Beaux Store. 

ME: whats your fave song at the mo?

myself: thats what i like by bruno mars. haha. not even joking. you shoul dlisten to it, it will get ya.

ME: cool (not). anything else youd like to share about the beaux store?

myself: In the back of my mind (maybe subconciously), through every trip I've taken abroad and every career path I've pursued (haha there have been a few but they all come back to the same theme: "lifeSTYLE"), i knew i always wanted to enter, quite literally, the 'styling-of-one's-life' market via Homer Decor. So i figured what better way to start than with the ground up(#rugs).

Moving to Europe 2 years ago has opened a whole trove of rich home-curating potential. Being suddenly very close to the Rug Cradle (ie, Iran) and amazing country homes who regularly offer insane estate sales allowed for the 6 month prep of the The Beaux Store to hold unbelievable treasure hunting. 

After binge learning and consuming everything I could about vintage and antique rugs, I decided that actually this was the perfect gateway into my passion: creating a full on lifestyle destination. i spent the last 6 months intensely studying and traveling and only when I felt proud of what I had sourced, did I launch this March. 

ME: Where do you Buy them? Also hello

myself: hi.I feel like no one talks about this...one time a vintage store owner told me shed tell me but shed have to kill me. haha. I source them all over south to mid England. My favorite place to find them is at estate sales or flea markets. And then as with all businezz, it comes down to building relationships with people you trust. England is brimming with insane antique markets and I can't get enough. I have france on my list too...trying to organize a trip there asap.  

ME: what are your fave styles/types of rugs

myself: My favorites tend to be from Iran (Persian) with rich blues and reds, and I love Qashqais (pronounced ghash-gha-ee) or Khamsehs. I do also love caucasian rugs and turkish oushaks. I always have to be careful with caucasian rugs though when sourcing bc sometimes there are swastikas in pre-1940 patterns and sadly those no longer mean 'peace'. 

ME:  who are some style crushes

myself: at the mo, @double3xposure, thats it. oh wait also @yoli_and_otis

ME: any rug styling tips?

myself: I love rugs on carpet. I have an all carpet flat and even still, I cant get enough rugs. bascially, im a big advocate of rugs on carpet. I also LOVE rug layering. rugs on rugs for example, or a lovely area rug on top of a sisal (which is like a natural fiber woven rug)- AHHH so good! I also one time saw this indoor outdoor house in egypt that had a dirtfloored room with a palm tree in the middle that popped out of the roof and they had layered about 10 diff sized rugs around said palm tree to cover all the dirt and it became another room. I think that is awesome. 

ME: ok thanks bye

myself: c u later

Below are all rugs previously and currently available at The Beaux Store.

beauxrugs
beauxrugs
Beaux Rugs
Beaux Rugs
atlas and artemis like to party

atlas and artemis like to party

Beaux Rugs
Beaux Rugs
Beaux Rugs
Beaux Rugs
beautiul sabine, coming soonnnnnn

beautiul sabine, coming soonnnnnn

Beaux Rugs
Beaux Rugs
beaux rugs 143

beaux rugs 143

Beaux Rugs
Beaux Rugs
beautiful cassandra

beautiful cassandra

Beaux Rugs
Beaux Rugs
my highlight of the week is going to the post office, its the coolest thing when other people care about what i care about and i get to share the pieces ive falled in love with :))))))) aka triple chin smile

my highlight of the week is going to the post office, its the coolest thing when other people care about what i care about and i get to share the pieces ive falled in love with :))))))) aka triple chin smile

Here is me going to the post office to send off some beaux rugs and baskets and now ill never wear heels ever again

Here is me going to the post office to send off some beaux rugs and baskets and now ill never wear heels ever again

baby blondie shout out

baby blondie shout out

Basket | The Beaux Store

Breton top | JCREW

Pants | Boden & Levis

Shoes | Mango

Trench | Zara (Zara is out of stock, but this Asos one is INSANE)

Red Sweater | Boden

Loafers | Boden

All rugs | The Beaux Store